Both sides of my family have roots in small business. In the past it was groceries – the kind of stores that are now called “Mom & Pop”. My brother has always had his own business but is now retiring; my sister’s family has their own. Joe and I seem to be the only ones who’ve stayed solely in the corporate world.
My maternal grandfather had several different country stores – not at the same time – in western Kentucky. The last one was in Iuka; in 1937 there was a massive flood (I think 7 states were affected); when everything they had, including the store, stood under flood water for 2 weeks, he retired.
My mother went to Arkansas briefly and worked in her cousin’s store in Wiener. Then a year in Texas and on to California to work in her Uncle Bart’s grocery store in Los Angeles.
There she met an attractive young man who would come in to buy a Coke. She said he would lean against the pop box and make one of those little 6 1/2 ounce Cokes last a long time. I can scarcely believe that Daddy was ever that shy, but he must have been because he got a friend to ask her if she would go out with him. Mama told Maxine that she couldn’t go out with him until he asked her. Daddy was back over there in 5 minutes. A few years later he proposed to her riggt before they went to the Rose Bowl parade and the rest is history. Well, family history, anyway.
Eventually Daddy wanted to move back to Oklahoma. After a few years they bought the little store in Mingo that my Uncle Johnnie had built, but had gone through a couple of different owners by then. Even though poor by today’s standards, my parents were able to buy the business to provide a second income. People could do that sort of thing back then. My mother said that she let my 6 year-old brother mark the items which cost a nickel with a 5 and the cents sign. Now I don’t think you can even buy anything at a store for a nickel. This was about 1949. (Funny thing about that little frame building: it’s about the only structure left standing in Mingo after the airport bought everything and demolished the community.)
Then in 1970, my dad and brother quit their construction business to buy a grocery store and station across from the school in Mingo. Cortez Carnathan had built it a few years previously to replace his old wooden structure. It reminded me of Wally’s Filling Station in Mayberry. The new one was very modern looking with glass walls all along the front. It had several DX gas pumps (full service only, this was before self-service), a mechanics bay with a lift and a good sized grocery area. I was in high school and worked there off and on until it was sold a few years later.
It seems to me that I have a fairly good understanding of and sympathy for local businesses. I know that having his own business made the difference between scary lay-offs that Daddy had suffered at McDonnell Douglas Aircraft and finally, prosperity. He worked hard at that store, getting there to open at 6:00 a.m., washing down the concrete pad every morning; staying there all day until we closed at 8:00 p.m. But the day was not over until all the shelves were stocked and the floor swept and mopped. Every day. He was 61 years old when they bought it and I can’t imagine working that hard when I’m that age.
So, I have a real empathy for local business and try to shop at them whenever I can. There are bonuses for both the owner and me. The local hardware store here is a good example. A can of Bon Ami costs about 70 cents more there than it does at the IGA. But, when I called to ask the proprietor if she knew anyone locally that sold firewood, she said we could have all we wanted – free – from their acreage. They even gave us a key to the gate. My friend, Patti told me they opened up the store after hours one night for an emergency plumbing repair part that cost less than $5.00. Try getting a major chain to do that for you.
Now, we’ve bought a lot more in there over the years than merely tub cleanser. We’ve bought paint and plywood, a few gifts and some things for the kitchen. Joe buys as many car parts there as he can. We could get cheaper prices at Home Depot or Autozone – and we still shop at those stores when we can’t get it here, but we want our local store to stay in business. Home Depot is never going to build a store in this town, it’s too small. If we want the store to survive, we have to decide whether saving a few dollars is worth them going out of business because they can’t compete.
The produce stand down the road is struggling. Honestly I hadn’t shopped there in a good while, but I’ve started to again. Okay, their prices are a little higher on some things than the grocery store, but generally the quality is much higher. A few weeks ago I bought the best grapes there that I’ve ever had. When I was checking out, the owner gently pointed out that the cucumbers I’d bought were past prime and she asked if she could substitute 2 others. Then she said she’d give me the first ones if I wanted them. Joe was there buying some things one night about closing and she offered him a large bag (probably 5 pounds) of West Texas tomatoes for $2.00. They were good ones, just a little overripe. He came home and made some really wonderful hot sauce (salsa).
Now, I wish that all the local businesses were like that, but they aren’t. The feedstore owner doesn’t care if I shop there or not, so I usually don’t for anything but the occasional bale of hay. I had a really horrible experience at the local beauty shop and will never go back (I was with a friend who had just lost a son, and the yacky beautician would not shut up complaining about kids). The scrapbook store owner in a nearby town is so rude that she has a reputation as far as 50 miles away. Some of the shop owners in Decatur won’t even wait on me when I go in, so I don’t go back.
This is a mystery to me and I can guarantee you my dad wouldn’t have understood it. He was always polite to customers because he knew he wouldn’t have a business without them. As Dave Ramsey says, “If you’re not making money – it’s a hobby, not a business”. It took a lot for my dad to get cranky with a customer.
Local businesses are vital to a community. I’ve read that small business is the backbone of American employment.
All that said, I still love Wal-Mart; I’ve been shopping there for over 35 years. I can’t imagine all the money I’ve saved in that amount of time.
It’s so tres chic to denigrate Wal-Mart. And the funny thing about it is
that most of the critics I hear, shop at Target or buy Microsoft or pay way too much for a cup of coffee at Starbucks. You get the picture. The media, New York and California hate Wal-Mart and make the rest of us look like cousin-marrying rubes if we shop there.
Do they honestly believe that shopping at Costco instead of Sam’s makes them superior? One major corporation over another?
If major corporations are so evil, then maybe those critics should stop buying gasoline of any kind and walk everywhere. No more clothes unless they grown the cotton (no tractors) or wool and weave it themselves.
To sum it up: both small business and big business have vital roles in the American economy and life. I support them both.