1960 Montgomery Ward Spring/Summer Catalog

The fashions in the 1960 posts recently were taken from this catalog

It’s hard to tell from the picture above, but it’s quite large. My scanner is a standard size, so I was unable to fit a whole page on. Using a camera to get clear images isn’t easy, either because there are all kinds of issues with light and glare, flatness, etc.

What I’m trying to say is, that I apologize for the poor quality of some of the pictures and hope that you’ve enjoyed them anyway.



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6 responses to “1960 Montgomery Ward Spring/Summer Catalog

  1. Kathy Carey

    Do you have any images from the old Sears or Montgomery Ward catalogs from the 60’s that show that – at that time – you could actually purchase live pedigree puppies from at least one or both of those catalogs? I swear – I remember it – cause I remember begging my mom for a collie or a podle or whatever was popular at that time. Please help! Thank you!

    • I have several Sears and MW catalogs from the 60s and will look through them for you to see if I can find what you’re looking for. I don’t remember seeing any animals for sale, but I’ll check and let you know.

      Thanks for visiting my blog!

      • Jacquelyn Riley

        I also remember you could purchase live pedigree puppies, horses and other live stock. As a child those catalogs were my dream books. I dreamed of a toy poodle and an Arabian horse and was fortunate enough to have had both throughout the years.

    • Kathy—-In my catalog collection, I have a Montgomery Ward Christmas 1970 catalog with a puppy on the cover—-the caption reads “Christmas
      Americana—-A LIVE PUPPY IS…….. Inside they had five pedigree
      puppies including miniature poodles—-this what you’re thinking of?

      • Kathy Carey

        Hi, Tom. Yes, that was what I was looking for………. As a little girl in the 60’s, we would get the Christmas catalog and there were always a couple of pages that had various breeds of purebred puppies for sale. No one believes me!!! HA HA!!!!

  2. I was always so happy when a new catalog arrived in the mailbox. So exciting to see the new styles and cute clothes.

    Thanks for visiting!

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